Thursday, September 28, 2006
A Couple of weeks ago on 'Dragon's Den' one inventor came on with a 5 bladed razor which was quickly thrown out as absurd. I was quite shocked by this decision as as anyone who has closely followed the revolution that is 'disposable razor technology' will know........
Simple equation is
New Technology = Old Technology + 1 blade.
Gillette are currently launching the Fusion disposable razor with 6 blades. 5 on the front and one on the back for 'those tricky places'. Yes Mr Gillette it is difficult to shave tricky places with a razor that is as wide as a football pitch.
Apparently the sales of the 'Fusion' haven't been that good so far , so John Consumer may be rebelling. Enough is enough. I think Gillette's next product may be the four bladed razor.
Gillette Quatroplex. Because 5 blades was too much , we taken the complexity out of shaving with 'Quatroplex'!